Free William Morris Designs, Patterns and Flowers to Download
Over 50 stunning William Morris designs inspired by flowers, foliage, birds, and nature. Explore iconic Arts & Crafts wallpaper and textile patterns, including Strawberry Thief, Willow Bough, Trellis, Honeysuckle, and Pimpernel. These vintage floral patterns are free to download and in the public domain, perfect for surface pattern designers, crafts, scrapbooking, decoupage, wall art, sewing, quilting, digital papers, and interior design inspiration.
William Morris's designs and patterns have recently resurged in popularity. This is unsurprising given the current popularity of the Cottagecore aesthetic and the maximalist interior trend.
If you are wondering what a Cottagecore aesthetic is, think of the trappings of traditional cottage living: flowing floral dresses, crafting, homemade sourdough bread, and growing vegetables.
This renaissance of William Morris designs and patterns is part of the usual fashion cycles. I remember his prints and wallpapers, along with floral chintz patterns, being popular in the 1980s.
Many of William Morris's patterns are over 150 years old. Because they are such good designs, they stand the test of time. The Morris & Co. company still sells his wallpapers, textiles, and homewares today.
Who was William Morris
William Morris (1834 – 1896) was a very accomplished Victorian British gentleman. He was a gifted textile designer, poet, novelist, translator, and socialist activist. These days, we admire him for his interior design, but he was more famous as an author and poet when he was alive.
Morris was closely associated with the British Arts and Crafts Movement. He significantly contributed to reviving traditional British textile arts and production methods.
The Arts and Crafts movement responded to the Industrial Revolution. William Morris wanted people to have beautiful things in their homes to improve their quality of life. Ironically, most of his products were unaffordable to the average man. This was mainly due to their laborious craftsmanship. Morris liked to use traditional methods and natural dyes with his designs.
William Morris's patterns and designs show his inspiration from nature. His textile patterns and wallpapers feature plants, fruits, flowers, and leaves, much like Maurice Verneuil's Art Nouveau prints.
The most famous William Morris quote is, "Have nothing in your house that you do not know to be useful or believe to be beautiful."
William Morris was influenced by Martin Gerlach and his book "The Plant in Art & Crafts"; check out his stunning vintage plant art here.
The Designs and Patterns
William Morris produced a wide range of designs for interiors and home furnishings. These included over 600 patterns for wallpaper, textiles, embroideries and over 150 stained glass windows.
He also created three typefaces, about 650 borders, and ornamentation for his private Kelmscott Printing Press.
If you want to see William Morris's wallpapers and patterns in situ, I recommend visiting the V&A museum in London. His designs are not only part of the museum's collection but also part of the dining room's décor, just like Owen Jones's grammar of ornament.
To download the William Morris pattern you want, click on the title above the image. A higher-resolution image will open in a new window in your browser. Right-click the image with your mouse, and the menu option to save it to your device will appear.
1. Blackthorn Wallpaper Design
This William Morris wallpaper pattern features pretty meadow flowers of fritillary, viola, and daisy overlain with the white blossoms of hedge blackthorn. It is still available to buy today.
2. Daisy Wallpaper Design
A block-printed William Morris design from 1864, 'Daisy' wallpaper pattern—a repeating pattern of plants, with red and yellow flowers, with a ground suggestive of grass.
3. Birds Pattern
Morris designed this wallpaper for the drawing room walls of his family home, Kelmscott House, London, 1878. I love the vibrant blues of this colourway.
4. Wreath
Original William Morris design for the wallpaper pattern called Wreath, 1876. This print would look fabulous framed.
5. Trent
Another beautiful William Morris flower print that would look lovely framed. This design is called Trent from 1888.
6. Marigold
A delicately complex two-colour leaf-and-marigold floral design with its undulating vertical stripe effect is typical of Morris. It was initially designed in 1875 and is still available to buy today as wallpaper and fabric in several colourways.
7. Acanthus Portière
The design was produced in 1890.
8. Pink and Rose
Pink and Rose's wallpaper, intertwined stems of flowering carnations and roses, was made in 1890.
9. Anemone William Morris Designs
10. Violet and Columbine
An upholstery fabric design by William Morris in 1883.
11. Strawberry Thief
Perhaps the most recognisable of Morris’s textiles, Strawberry Thief celebrates the thrushes in the garden of Kelmscott Manor.
His daughter May Morris remarked, “You can picture my Father going out in the early morning and watching the rascally thrushes at work on the fruit beds and telling the gardener who growls, ‘I’d like to wring their necks!’ that no bird in the garden must be touched.”
Morris perfected the indigo-discharge process with Strawberry Thief, which required the whole cloth to be dyed blue before it was bleached and block-printed, in this case with more colours than in any of his other textiles.
12. Snakeshead
When Morris designed Snakeshead in 1877, Indian silks were in style and widely imported from British India. This design stands out for its small motifs and the solid red and black colours, which were fashionable only briefly before paler hues regained favour with clients.
While its colour scheme suggests distant lands with warmer climates, the pattern showcases one of Morris’s favourite flowers: the fritillary, a wildflower that he remembered growing in the meadows near Oxford.
13. Chintz The Wandle Design 1884
The design was inspired by historic textiles, especially fifteenth-century velvets that often featured a solid diagonal or meandering branch from which various flowers emanated.
The design's title refers to the river on which the Merton Abbey textile mill was situated. The river was a crucial power source and a source of clean water for textile processing.
14. Chintz The Wey Design 1884
15. William Morris Honeysuckle Design
Archival research revealed that this design was by William Morris's daughter, May. Initially designed in 1883, it remains a popular wallpaper pattern today.
16. Tulip Design
A William Morris pattern of flowering tulips with other flowers and foliage.
17. William Morris Trellis Pattern
Trellis is the first wallpaper Morris designed, but the second one he produced. He simplified the trellis into perfect squares, sketched in some lines simulating woodgrain without suggesting depth, added some climbing roses and bluebirds, and created a classic.
18. Wallpaper St James's Palace
'St James's' was designed for the Grand Staircase in St James's Palace. The decorative scheme for the palace was begun in 1866. It was Morris & Co.'s first secular commission.
19. Cherwell Design
A meander pattern of chrysanthemums, carnations, roses and thistles, named 'Cherwell', 1887.
20. Velvet Broche
21. Greenery Tapestry
A Morris & Co tapestry. Designed by John Henry Dearle in 1892, it imitates William Morris's style in the trees. Dearle was a British textile and stained-glass designer trained by William Morris. I thought I'd still include it here as it is so beautiful.
This tapestry was woven at the Merton Abbey Tapestry Works. William Morris founded the workshop at Merton, in Surrey, near London, in 1881, as part of his vision to revitalise the art and design of postindustrial Britain through traditional craftsmanship.
(This image was used for the DIY tea light lanterns craft)
22. William Morris Flower Pattern Pimpernel
A William Morris design is named Pimpernel after the small pimpernel flowers within it rather than the large poppies that dominate it. Pimpernel can be seen in the Billiard Room at the beautiful Wightwick Manor.
This is one of the retro patterns used on these free printable Christmas ornaments.
23. Fruit Pomegranate Wallpaper Design
‘Fruit’ is one of William Morris's most enduringly popular designs. It was used in many artistic homes of the period and is still available from Morris & Co.
24 Poppy Wallpaper
25. Willow bough wallpaper 1887
26 Diaper Wallpaper In Green
William Morris’s Diaper Wallpaper features a repeating geometric pattern inspired by medieval tapestries and nature. It showcases stylised flowers and leaves in a grid-like formation. This design reflects his dedication to integrating art into everyday life, using traditional block-printing methods and muted colour palettes to create a harmonious, handcrafted aesthetic.
27. Chrysanthemum (1877)
The Chrysanthemum (1877) by Morris & Co. showcases lush, swirling chrysanthemums, capturing the essence of nature’s beauty through intricate, hand-drawn patterns. With rich, earthy tones and meticulous block printing, this design epitomises William Morris’s vision of turning everyday interiors into works of art rooted in the elegance of the natural world.
28. Larkspur
29. Mallow 1879
The Mallow Wallpaper by William Morris features delicate, stylised mallow flowers intertwined with leafy stems in a repeating pattern.
30. Net Ceiling Paper 1895
31. Vine Wallpaper
32. Celandine
Alternating horizontal rows of clusters of flowers, including Lily of the Valley and Bluebells, surrounded by bower-like vines. Printed in blue, salmon and green on off-white.
33. Golden Lily
Lillies with fleur-de-lis petals and foliage arabesque. The flowers also have faint floral patterns. They are printed in green, red, blue, and yellow on a cream ground.
34. Single Stem
Flowers and scrolling foliage with pale foliage arabesque underlay. Printed in orange, blue and green on cream ground.
35 Honeysuckle Wallpaper
William Morris's wallpaper of scattered honeysuckle flowers, narrow wispy petals, and foliage.
36. Acorn Wallpaper
Acorns and oak leaves are interspersed with a vine and flowers.
37. Cray - Blue Red Textile
"Cray" is a richly detailed textile pattern designed by William Morris in 1884, named after the River Cray in Kent. It features an elaborate arrangement of scrolling foliage, stylised flowers such as poppies and anemones, and intertwining stems in a vertical flow that reflects Morris’s love of nature and medieval design. Initially, it was printed using wood blocks in deep, earthy colourways. Though created for textiles, "Cray" has since been adapted for wallpaper, home furnishings, and fashion and remains a celebrated example of Morris’s enduring legacy.
38. African Marigold
The African Marigold (1876) is a lesser-known but beautifully vibrant design by William Morris, showcasing his signature use of stylised natural forms and rich botanical detailing. It features bold marigold blooms with flowing leaves and tendrils, arranged in a symmetrical, decorative pattern typical of Morris’s later works.
Brer Rabbit is a charming and whimsical William Morris pattern first designed in 1882. Inspired by the American folktales of Br'er Rabbit, the design features stylised rabbits surrounded by dense, leafy foliage and floral motifs. Initially intended for textiles and later used for wallpapers, it reflects Morris’s love of storytelling, nature, and intricate repeating patterns, blending narrative and design in a playful and sophisticated way.
40. Bachelor's Button
Bachelor’s Button is a 19th-century textile design by William Morris featuring stylised cornflowers (also known as bachelor’s buttons) intertwined with graceful foliage, arranged in a flowing, symmetrical pattern.
41. Christchurch Wallpaper Sample
Christchurch is a richly detailed wallpaper design by William Morris, created in 1882, featuring intricate floral motifs and curling acanthus leaves arranged in a formal, repeating pattern.
42 Daisy Wallpaper Green Colourway
A second sample of the daisy wallpaper is in a green colourway.
43. Fritillary
Fritillary is a delicate and graceful wallpaper design by William Morris, first produced in 1885. It features the distinctive bell-shaped flowers of the fritillary plant, woven into a soft, repeating pattern of gently arching stems and leaves.
44. Apple
Apple is a classic William Morris wallpaper design created in 1877, featuring ripe apples hanging from leafy branches intertwined with delicate blossoms. The pattern is richly organic and balanced, with a sense of natural rhythm that makes it feel both structured and lively.
45. Cheshire Textile Pattern
The Cheshire textile pattern by William Morris is a richly woven design featuring a striking mix of large stylised flowers—resembling chrysanthemums or peonies—alongside curling acanthus leaves, trailing vines, and distinctive thistles.
46. Rose
The Rose textile by William Morris, designed in 1883, features beautifully blooming roses intertwined with flowing foliage and delicate winding stems. What makes this pattern especially charming is the inclusion of small birds nestled among the leaves, adding a playful, natural touch to the romantic floral design.
There are some beautiful vintage rose illustrations on the blog.
47. Kennet
The Kennet pattern by William Morris is a flowing, river-like design featuring stylised foliage, acanthus leaves, and delicate flowers, arranged in graceful curves that evoke the movement of water—reflecting Morris’s love of nature and named after the River Kennet in southern England.
48. Peacock & Dragon
This 1878 pattern by William Morris shows pairs of dragons and peacocks facing each other. He used a medieval style with large leaves to create a bold, repeating design for heavy fabrics.
49. Jasmin
The 1872 pattern intricately weaves together hawthorn leaves, delicate blossoms, and trailing jasmine vines in a dense, naturalistic layout. It was originally produced using traditional woodblock printing with opaque water-based paints.
50. Horn Poppy in Orange
Designed around 1885, Horn Poppy is one of the best-known patterns by May Morris, the talented daughter of William Morris. Inspired by the wild yellow flowers that grow along Britain's coastline, its flowing stems and graceful blooms are a beautiful example of the Arts and Crafts style and May's gift for creating timeless botanical designs.
51. Pommegranate Dark Colourway
Designed by William Morris in 1862, Fruit (also known as Pomegranate) was one of his earliest wallpaper designs. Inspired by the abundance of an English orchard, the pattern weaves together pomegranates, oranges, lemons, peaches, blossoms and lush foliage in a rich, flowing composition.
52. Bramble
Designed by William Morris in 1884, Bramble is one of his best-loved patterns. Inspired by blackberry bushes in the English countryside, it features winding stems, ripe berries and delicate flowers.
53. Arcadia
Designed by May Morris in 1886, Arcadia was her final wallpaper design for Morris & Co. The pattern features twisting floral stems, hawthorn leaves and delicate blossoms arranged in a flowing, natural style.
54. Compton
Although Compton was long thought to be William Morris's final wallpaper design, it is now credited to John Henry Dearle, Morris & Co.'s chief designer, and was created in 1896. Inspired by an English garden, the pattern features large tulips, poppies and flowing foliage in a rich, elegant design that perfectly captures the beauty of the Arts and Crafts style.
55. Design For Daffodil
Designed 1891, Daffodil is a graceful textile design inspired by one of Britain's favourite spring flowers.
56. Daffodil
Other Pattern Collections
If you like William Morris's wallpaper designs, check out Koloman Moser's bold Art Nouveau wallpapers.
Christopher Dresser was a contemporary of William Morris, but he preferred industrial processes over handcrafted items. You may also like Seguy's Art Nouveau pochoir butterflies or the posters of Alphonse Mucha.
If you enjoyed these beautiful patterns and designs of William Morris, check out some of these design collections on Pictureboxblue, such as Traditional Chinese Patterns, chinoiserie prints and Japanese Art and Design from the SHIN-BIJUTSUKAI.
Morris was influenced by Japanese art and design; you might also want to check out the Japanese vintage collection on the site.
If you want more botanical inspiration, look at the hundreds of botanical flower illustrations on the site. I especially like the British wild flower illustrations of Harriet Isabel Adams, as she was trained in the Arts & Crafts style. There is a beautiful William Morris-style Lily of the Valley pattern here.
These William Morris patterns would be great for home decor crafts, such as these DIY tile coasters.
William Morris influenced many Art Nouveau artists, such as E. A. Seguy and his pochoir insect prints, and Eugene Grasset's floral patterns.
If you're wondering what else you can do with these gorgeous patterns, check out these William Morris DIY air-dry clay ornaments on the site.
If you fancy, you can Buy Me A Coffee Here.
The details on each patter are amazing. I will enjoy each of them. Knowing these patterns are for textiles is one of those serial you can not miss. Would love to visit London and look at them on detail
Thank you, they are beautiful and both for textiles and wallpaper.
Thank you for providing these beautiful prints for free.
Thank you, I'm glad you enjoy them.
I only just found out about William Morris this year, im 58. He sounds like he was a person I really would have wanted to meet him. I think he is a brilliant artist and I truly believe in his philosophy and his love of nature.
Yes, he was quiet a remarkable man and a great artist.
Absolutely beautiful!
Thank you so much
Thank you for providing Willam Morris designs . The images we're printed beautifully
Your welcome, I will add more as I find them.
I've collected William Morris designs (in paper, fabric, wherever I can find it) for the past 3-4 decades. I can't get enough of his designs. I must say, your images here are the best I've come across online and they're of a decent size. Thank you.
Thank you, I always try to find the highest resolution images I can find. It's great to hear you find them useful.
Love the William Morris 'Fruit' paper which comes in many different colour ways. Trying to find available samples of these (I live in NZ) is quite difficult. I would like to paper my bedroom in this pattern
Thankyou so much for all the work you do posting wonderful images which are freely available to all online
Thank you. William Morris's paper is gorgeous, and I'm sure it will look great in your bedroom.
@claire, hi Claire, what size are these when printed out please?
They are all different sizes, the best resolution I could find. They are at 300 dpi. You will need to open each one to see the size but most are about A4 size at 300 dpi.
Had many of these designs n many of our homes. Brings back many happy memories. Thanks for the show! 👏😊
Wow they must look lovely. Thank you.
Thank you so much. These are beutiful
Thank you, you're welcome
Can I use these images to make commercial products
Yes, all the images are in the Public Domain.
This last composite poster of 16 patterns - how do I download this? I see you're advertising, with the wording, but I'm interested in the 16 pics together ... ??
That is just a pin picture showing all the prints together. You can download them individually and then arrange them how you want using software like Photoshop or Canva.
I dont know how to download these. Please assist
Just click on the title above the picture you want. A higher resolution image will open in a new window on your computer you can then click on that image to save it to your hard drive. I hope that helps.
All the images cannot not be downloaded. Please kindly advice. thanks.
Hi Cecilia, it seems to be working fine for me. You have to download the images one by one by clicking on the title above the image you want. A higher resolution of that image will then open in a new window on your browser, if you then click on it with your mouse you will have the option to save it to your hard drive. Let me know if you are having any more problems.
I love William Morris designs.
Thank you for sharing these designs.
Thank you, they are beautiful designs.
Just want to thank you for sharing such beautiful photos, I am truly grateful .
Respectfully,
DAISY
Thank you so much, I glad you enjoy the pictures.
Thank you so much, very inspiring.
Thank you, his prints are so lovely and still relevant today.
The William Morris designs are very nurturing and, they have given me ideas for decoupaging 🙂
Thanks you for sharing your posts at Friday with Friends link party, Claire.
Thank you. They are beautiful prints to decoupage with.
What a beautiful collection, Claire! Thanks for sharing at Vintage Charm--pinned!
Thank you, his designs are amazing.
Although I only ran off one pattern for now, I want to come back and get more; won't they add a different touch to the cards I make for friends and family! Thank you for all of your research!
Thank you, I bet they look lovely on cards.
Wow! Such gorgeous designs. I definitely want to put some of his stunning wallpaper in my home soon. Thank you so much for ahring.
Thank, you the wallpaper is gorgeous I would love some.
I love the William Morris patterns. Thank you for sharing them with the internet in a nice size downloadable format! It might be great to use in Altered Books/Art Journals/collages. 🙂
Thank you. They would be great to use to cover notebooks and journals too.
I adore WM designs. I have longed to have a feature wall covered in his work.
Thank you for this beautiful addition!
Thank you. It's amazing how his designs have stood the test of time. I would love some William Morris wallpaper there are so many fun things you could transform with it.